Niveditha Kalyanaraman

Niveditha Kalyanaraman, Sub-editor at BestMediaInfo, has 3 years of experience in content writing and media. She has worked for The Hindu Metroplus, Hindustan Times, The Socians, jFw magazine and Health and Fashion Magazine. She is a postgraduate in journalism, ADPR and literature. Poetry is her passion and she has 3 anthologies to her name.

Ad Craft

A look at Shikhar ‘Gabbar’ Dhawan’s innings in advertising

By Niveditha Kalyanaraman

Aug 26, 2024 16:41 IST logo

3 Min read

Advertising

Creative tropes brands need to steer clear of this festive season

By Niveditha Kalyanaraman

Aug 23, 2024 17:01 IST logo

6 Min read

Super 7 ads of the week: Spotlight on the ads that left an impression on us

Ad Craft

Super 7 ads of the week: Ads that celebrated aesthetics and narratives

By Niveditha Kalyanaraman

Aug 23, 2024 16:18 IST logo

4 Min read

Ad Craft

Super 7 ads of the week: Ads that marched forth with memorable narratives

By Niveditha Kalyanaraman

Aug 21, 2024 14:25 IST logo

3 Min read

Ad Craft

Super 7 ads of the week: Ads that brought creative reality closer

By Niveditha Kalyanaraman

Aug 09, 2024 15:56 IST logo

4 Min read

Ad Craft

Kajol turns 50: A glimpse into her advertising journey

By Niveditha Kalyanaraman

Aug 05, 2024 18:19 IST logo

3 Min read

Ad Craft

From Zomato to Starbucks: brands parade the ‘friendship’ route

By Niveditha Kalyanaraman

Aug 05, 2024 14:58 IST logo

4 Min read

Advertising

Google pulls controversial Olympics AI ad amid backlash

By Niveditha Kalyanaraman

Aug 02, 2024 16:31 IST logo

1 Min read

Ad Craft

Super 7 ads of the week: Ads that run the ‘creative narrative’ mile

By Niveditha Kalyanaraman

Aug 02, 2024 15:21 IST logo

4 Min read

Insights

81% CMOs believe creativity is important for their business: Dentsu Creative report

By Niveditha Kalyanaraman

Aug 01, 2024 11:47 IST logo

4 Min read