GenZ
Insights for brands to leverage shifting attitudes of Indian consumers
GenZ prefer authentic content; spend on experiences: Publicis Groupe India report
GenZ cohort to orchestrate bold shifts in consumption: Bernstein report
55% millennials follow daily news compared to 36% GenZ: Weber Shandwick
86% of GenZ choose TV as top source of daily information: MSL report
Philips India partners with Red Bull Soapbox Race to 'Move Fearlessly'