Use AI to drive foot traffic to your local business

24 January 2024 | 2 Comments Edwin Toonen

Local businesses thrive on foot traffic. As consumers turn to their devices first, having a solid online presence is paramount. Generative AI is a helpful tool for finding innovative ways to boost local SEO and captivate potential customers. This article will explore how using this AI technology can transform your local business presence. AI content …

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Use AI to drive foot traffic to your local business


Yoast SEO 21.9: Maintenance and more optimizations

23 January 2024 | 2 Comments Edwin Toonen

As a site owner, you understand the significance of SEO in driving organic traffic and increasing visibility. Keeping your SEO efforts up to date is essential to stay ahead of the competition. The same goes for developing an SEO plugin — to keep you at the top of your game, we need to be at …

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Yoast SEO 21.9: Maintenance and more optimizations

How to create great headlines without using clickbait

22 January 2024 Agnieszka Szuba

Most people know that using clickbait headlines to get people to visit your page is a pretty bad idea. People don’t like it, and search engines and social media platforms don’t either. But how do you craft an enticing SEO headline without using clickbait? And what even is the line between a catchy title and …

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How to create great headlines without using clickbait


Google’s video search update: What’s new?

17 January 2024 Phil Nottingham

In December 2023, Google rolled out a significant update to its rules and guidelines concerning video indexation and rankings. The landscape has shifted, and it’s crucial for webmasters to adapt to these changes for optimal visibility in Google search results. What changed? In the past, any page with a visible video to Googlebot-video and appropriate …

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Google’s video search update: What’s new?

Why you should use a focus keyphrase only once

16 January 2024 Marieke van de Rakt

Your focus keyphrase is the keyword(s) you want your post or page to rank for. If you’re particularly eager to rank for a specific keyword, you’ll probably be tempted to optimize many articles for that keyphrase. But, that’s not what a focus keyphrase is for! You should only use it once. But why? And what …

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Why you should use a focus keyphrase only once


Yoast SEO 21.8: Seamless highlighting in Elementor

9 January 2024 | 2 Comments Edwin Toonen

We’re excited to roll out Yoast SEO 21.8. This release is about refining your experience and enhancing your website’s performance. We’ve zapped some bugs for our users, making your SEO journey smoother and more reliable. But the real headline here is for our Yoast SEO Premium users – a feature we know you’ve been asking …

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Yoast SEO 21.8: Seamless highlighting in Elementor

6 essential tips to save time in SEO

4 January 2024 | 4 Comments Edwin Toonen

Whether you have a company website, a blog, or an (online) store, chances are you’ve got a lot to do. You’re probably busy leading your company, blogging, or making your customers happy with the necessary goods. SEO might not be top of mind at all times. Yet, you also know that higher rankings would most …

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6 essential tips to save time in SEO